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ENTREPRENEURSHIP IN KENYA 101

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ENTREPRENEURSHIP IN KENYA 101

ENTREPRENEURSHIP IN KENYA 101

A study on Entrepreneurship in Kenya 101 leads to finding out who an entrepreneur really is. An entrepreneur is someone who organizes, manages, and assumes the risks of a business or enterprise. An entrepreneur is an agent of change.

Entrepreneurship on the other hand has traditionally been defined as the process of designing, launching and running a new business, which typically begins as a small business, such as a startup company, offering a product, process or service for sale or hire.


Entrepreneurship has also been defined as the “…capacity and willingness to develop, organize, and manage a business venture along with any of its risks in order to make a profit. While definitions of entrepreneurship typically focus on the launching and running of businesses, due to the high risks involved in launching a start-up, a significant proportion of businesses have to close, due to a “…lack of funding, bad business decisions, an economic crisis — or a combination of all of these” or due to lack of market demand.

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